Just When You Thought VR Couldn’t Get Any Better

The world of technology is constantly growing and changing, especially in virtual reality. Benjamin Durham and his company Thrillbox recognize this and are attempting to pull information from it. Through the use of digital experiences, they take information about the viewers’ responses and apply them to our economy and the sale of products. Durham’s goal is to generate a sustainable economy for immersive media content creators through the use of virtual reality analytics.